Role Art direction of Creative Highlights from all brands from pre to post production. This included storyboards, look and feel, track selection and tempo of video.
Video Editor: Epsilon India
Aftersales Brands
Client Rolls-Royce, BMW, Jaguar, Porsche
Agency Epsilon: Part of Publicis Groupe
Role Art direction from concept to execution on multiple brands.
Audi Aftersales
Client Audi of America
Agency Epsilon: Part of Publicis Groupe
Role Art direction from concept to execution for multiple communications fr Audi.
THOR Industries
Client
THOR Industries is the largest owner of RV manufacturing in the world, including brands like Airstream, Jayco, Heartland and Keystone.
Agency
Roadtrippers Content Studio
Role
Creating Corporate Communications along with executing Advertising Creative in the digital, video and print space.
Heartland RV
Client Heartland RV including Cruiser RV
Agency Roadtrippers Content Studio
Role Creating internal and external communications to support Heartland’s rebranding.
Bronco/F-150 Accessories Shoot
Client Ford
Agency Latcha+Associates
Role Art direction of studio shoots from pre to post production.
Photographer: Steve Petrovich/Rudy Ruth
Audi Collision/Wholesale Photoshoot
Client Audi
Agency Latcha+Associates
Role
Art direction of photo shoot from pre to post production.
Capturing exciting action shots at Audi Collision training facility.
Photographer: Rudy Ruth
Audi Collision Animation
Client Audi
Agency Latcha+Associates
Role Art direction of animation from pre to post production.
When the Audi Collision client challenged us with an interested way to reach their audience, we responded with this super cool animation to tell their story.
Illustrator: Joshua Jouppi
Audi Genuine Parts: Testimonials from the Track
Client Audi
Agency Latcha+Associates
Role Art direction of entire racing shoot from pre to post production.
When the client told us about a race team that was using all stock parts in their Audi S3 and winning, we jumped all over the chance to capture this story.
Transit Connect Direct Mail Slider
Client Ford Credit
Agency Team Detroit
Role Art direction and design
Direct mailer: The direction was to create a mailer that introduced the new Transit Connect, and included an offer on a graphic wrap.
Goal: Our goal was a 1% redemption rate.
Results: Redemption rate by over 4% of the customer base, and recognition from Foldfactory.com, as “Fold of the Week.”
Audi Wholesale Photoshoot
Client Audi
Agency Latcha+Associates
Role
Art direction of photo shoot from pre to post production.
Photographer: Kevin Pearce
Audi Studio Shoots
Client Audi
Agency Latcha+Associates
Role Art direction of studio shoots from pre to post production.
Photographer: Steve Petrovich
Audi Magazine Print Ads
Client Audi
Agency Latcha+Associates
Role Art direction from concept to execution.
Creating one page and spread print ads for Audi Magazine.
Audi Yearly Update
Client Audi
Agency Latcha+Associates
Role Elvis impersonation.
When the VP of Marketing of Audi of America asked us to put together something for his yearly visit, I don't think he was expecting this. We created an SNL type skit that displayed all our programs, tons of fun facts and even more jokes. The result was tons of positive feedback and laughs.
Skit written by: Bob Pokrywka
Audi Collection Apparel
Client Audi
Agency Latcha+Associates
Role Art direction & Design
Audi Parts and Service Conference
Client Audi
Agency Latcha+Associates
Role Art direction and management
Created the look and feel for the conference, delegated and oversaw all creative executions, which included, sell sheets, brochures, business cards, posters, backdrops and videos.
Sweepstakes & Promotions
Client Red Vine, America Got Talent, Energy Tomorrow, Trade Winds & Jameson
Agency ePrize
Role Production and Design
Built out click-through comps for promotional websites, Facebook pages and mobile sites.
Ford Credit & Lincoln AFS Invoices, banners & email
